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Where Modest Wealthy People Live

Где живут скромные богатые

The Ideal Villa for a Russian Client

Russian-speaking clients willing to spend from €2 million on the purchase of a villa on the French Riviera place very high demands on their future home.

Everyone wants to get, for this budget, respectable architecture, a prestigious neighborhood, a house of 300–500 sq.m and a large plot of land starting from 5,000 sq.m. At the same time, most clients also want beautiful sea views and walking distance to the beach.

Upon arrival, some potential buyers experience complete disappointment with what they see. Unfortunately, the French Riviera is an expensive pleasure, and it is impossible to combine all these criteria.

In practice, when buying a villa on the French Riviera, one has to choose: either lower expectations and settle for a smaller house, significantly increase the budget, or move farther away from the sea.

This article is aimed precisely at clients who are ready to live a little farther from the coast while preserving the quality of life they are accustomed to.

The distance to the sea will be only about 30 minutes by car, while the airport is also just 30 minutes away. Germans, Brits, Monégasques, and Arab sheikhs discovered this area long ago, and today Russian-speaking buyers are actively choosing it as well.

Mougins and Its Surroundings

We are referring to a group of towns conventionally located between and :

While many people have heard of Mougins (incidentally, the former French president : owns a villa there), the other names are generally unfamiliar to potential buyers of villas on the French Riviera.

As a rule, Russian-speaking buyers who come here are well-informed people. They have either stayed here before or heard from friends about the prestige and beauty of these places, and they understand what they are sacrificing in exchange for giving up so-called “walking distance to the sea.”

Connoisseurs of the above-mentioned towns — which the French call campagne or arrière-pays — know that along the coastline near the sea in July and August, beaches are crowded, access roads are congested, and the large number of tourists creates noise and bustle.

The towns around Mougins offer a much calmer atmosphere and a number of advantages:

  • First, they are less in the spotlight (with Mougins being the most well-known) compared to places such as Cannes, Saint-Tropez, or Super Cannes.
  • Second, they are farther away from large cities.
  • Third, villas here are purchased by wealthy individuals who do not flaunt their wealth. They have a different mindset — the opposite of that found in Monaco or Cap Ferrat. Many are artists at heart; they value peace, quiet, natural beauty, quality, and authenticity.
    Do not be surprised if you discover well-known personalities among your neighbors who prefer to keep a low profile.
  • An important factor for many clients planning to purchase property on the French Riviera for permanent residence is the presence of prestigious international English-language schools, the most famous of which is Mougins School.
  • There are many opportunities for outdoor activities and sports: parks, golf clubs, riding stables, tennis courts, and more.

If you truly cannot live a single day without the sea, you can still purchase a villa with panoramic sea views. That said, even without sea views, the scenery here is stunning in a Tuscan spirit: picturesque green hills, olive trees, mountains, medieval villages, the beauty of the sunset sky, and the night lights of Grasse — all of this has its own unique charm.

In my opinion, views of a nearby village such as Mougins in this area are far more beautiful than a panoramic but distant view of the sea.

For direct sea views, one should look for a villa a bit closer to the coastline, for example in 

Где живут скромные богатые

The Ideal Villa for a Russian Client

Russian-speaking clients willing to spend from €2 million on the purchase of a villa on the French Riviera place very high demands on their future home.

Everyone wants to get, for this budget, respectable architecture, a prestigious neighborhood, a house of 300–500 sq.m and a large plot of land starting from 5,000 sq.m. At the same time, most clients also want beautiful sea views and walking distance to the beach.

Upon arrival, some potential buyers experience complete disappointment with what they see. Unfortunately, the French Riviera is an expensive pleasure, and it is impossible to combine all these criteria.

In practice, when buying a villa on the French Riviera, one has to choose: either lower expectations and settle for a smaller house, significantly increase the budget, or move farther away from the sea.

This article is aimed precisely at clients who are ready to live a little farther from the coast while preserving the quality of life they are accustomed to.

The distance to the sea will be only about 30 minutes by car, while the airport is also just 30 minutes away. Germans, Brits, Monégasques, and Arab sheikhs discovered this area long ago, and today Russian-speaking buyers are actively choosing it as well.

Mougins and Its Surroundings

We are referring to a group of towns conventionally located between and :

While many people have heard of Mougins (incidentally, the former French president : owns a villa there), the other names are generally unfamiliar to potential buyers of villas on the French Riviera.

As a rule, Russian-speaking buyers who come here are well-informed people. They have either stayed here before or heard from friends about the prestige and beauty of these places, and they understand what they are sacrificing in exchange for giving up so-called “walking distance to the sea.”

Connoisseurs of the above-mentioned towns — which the French call campagne or arrière-pays — know that along the coastline near the sea in July and August, beaches are crowded, access roads are congested, and the large number of tourists creates noise and bustle.

The towns around Mougins offer a much calmer atmosphere and a number of advantages:

  • First, they are less in the spotlight (with Mougins being the most well-known) compared to places such as Cannes, Saint-Tropez, or Super Cannes.
  • Second, they are farther away from large cities.
  • Third, villas here are purchased by wealthy individuals who do not flaunt their wealth. They have a different mindset — the opposite of that found in Monaco or Cap Ferrat. Many are artists at heart; they value peace, quiet, natural beauty, quality, and authenticity.
    Do not be surprised if you discover well-known personalities among your neighbors who prefer to keep a low profile.
  • An important factor for many clients planning to purchase property on the French Riviera for permanent residence is the presence of prestigious international English-language schools, the most famous of which is Mougins School.
  • There are many opportunities for outdoor activities and sports: parks, golf clubs, riding stables, tennis courts, and more.

If you truly cannot live a single day without the sea, you can still purchase a villa with panoramic sea views. That said, even without sea views, the scenery here is stunning in a Tuscan spirit: picturesque green hills, olive trees, mountains, medieval villages, the beauty of the sunset sky, and the night lights of Grasse — all of this has its own unique charm.

In my opinion, views of a nearby village such as Mougins in this area are far more beautiful than a panoramic but distant view of the sea.

For direct sea views, one should look for a villa a bit closer to the coastline, for example in